The Senior Manager, Communications will be a strategic thinking and excellent writer and content producer in TFI’s efforts to tell the story of fertilizer to multiple audiences. Working closely with the Director, Public Affairs, the Senior Manager will provide strategic communications support for the association through the development of a weekly newsletter, blog postings, issue briefs, annual & other reports, membership material, web content & design, presentation materials, press releases & statements, talking points, and executive remarks. A key member of the External Affairs team, the Senior Manager will work across departments to remain up to date on key happenings within the organization and build a strong knowledge base to create content.
Duties & Responsibilities:
Develop and manage a comprehensive communications strategy that focuses on telling the story of fertilizer to various audiences: including policymakers, thought leaders, industry members, and the public
Create various communications collateral: including weekly newsletter, blog posts, issue briefs, annual report, sustainability report, white papers, membership material, web content, presentation materials, press statements, talking points, board materials, executive remarks, and materials supporting meetings and other TFI events
Ensure materials follow brand guidelines in all media
Manage TFI website, including usability and content
Field media requests and work internally to schedule interviews
Work closely with EA to proactively set up media availability for CEO when traveling
Provide strategic support to Director, Public Affairs as needed
Work with programs team to raise awareness of TFI meetings, events, and webinars
Support rapid response and crisis communication
Manage media lists, thought leader contacts, and develop relationships with key influencers
Minimum Qualifications:
Bachelor’s degree and 3-5 years of relevant experience
Strong writing and editing skills
Ability to write to various audiences in unique voices
Proficient use of Microsoft Office Suite, Adobe, and Canva
Knowledge of web publishing and design
Excellent multi-tasking skills
Critical thinker and problem solver
Team player
Excellent time management skills
Great interpersonal, presentation and communication skills
TFI is the voice of the fertilizer industry, representing the public policy, communication, stewardship and sustainability and market intelligence needs of fertilizer producers, wholesalers and retailers as well as the businesses that support them with goods and services.
