Naylor Association Solutions is the leading provider of member engagement and non-dues revenue solutions for more than 1,800 associations. Naylor helps trade and professional associations drive revenue and engage members through a variety of integrated solutions including print and digital media, event management, SaaS solutions, and association management services.
We are currently seeking a sharp entry-level candidate to join our Business Development team as a Business Development Specialist (Sales Development Representative) to assist with identifying opportunities to grow company revenue. As our Business Development Specialist, you will be responsible for using our customer relationship management (CRM) system to rapidly respond to inbound marketing leads and identify sales opportunities for our Business Development Directors. To be successful in this role, you must be able to develop in-depth knowledge of our solutions and articulate their value to our prospects. Your success will be measured by: 1) account intelligence collection; 2) appointments held; and 3) opportunities won.
Our goal is to provide you with real-world, on-the-job training to help you develop the sales skills and solution knowledge to be a highly successful sales professional. We have long-tenured team members who have built great careers in our niche and we want to help you find that same level of success in our company. Solid performance and results will lead to expanded responsibilities/opportunities and increased revenue potential.
Call the identified associations (received via inbound leads) and gain an understanding of their needs, provide product and service information with the goal of setting up an appointment with the Business Development team to discuss the opportunity in more detail
Gather customer and market intelligence to grow and maintain our CRM integrity
Establish and maintain oneself as a knowledge leader and subject matter expert on each of the Naylor products and services
Work closely with Business Development and Marketing to ensure quality of opportunities identified and to assist in the development of additional lead generation programs
Other duties as assigned
Bachelor’s degree is strongly preferred. Associate’s degree and equivalent work experience is required.
Experience in a sales or account management position with an interest in a sales/business development career
Possess proven and demonstrated verbal communication skills, including clear verbal articulation capabilities in all business interactions. Must be able to effectively present information to associations and inside teams.
Must have strong demonstrated writing skills; particularly must be able to write effective, professional e-mails and other forms of written business communications.
Must possess proven skills in telephone sales and customer relationship building. Must be able to ask questions, listen, build rapport and bring the client to “yes”.
Must be a highly self- motivated individual, with strong organizational and time management skills, and the capacity to work with limited direct supervision.
Must have proficiency in computer skills specifically Microsoft Word and Excel, and CRM tools and applications.
Additional Salary Information: plus bonus and incentive pay